Relationship-Marketing-Gaining-Competitive-Advantage-Through-Customer-Satisfaction-and-Customer-Retention 102,99 EUR*

Details

  • Kategorie: Diverse Bücher
  • Preis: 102,99 EUR*
  • Lieferzeit: Gewöhnlich versandfertig in 24 Stunden
  • Marke: Springer-Verlag GmbH
  • EAN: 9783540669425
  • Händler: Amazon.de
    Amazon.de
Zum Angebot The concept of marketing and managing relationships with customers and other interest groups is at the core of marketing today. In the academic world, the topic is covered in special issues released by numerous journals (e. g. Journal of the Academy ...